The 27th annual Beat Auburn Beat Hunger food and fund drive officially kicks off this Friday, Oct. 1, and will continue through Nov. 18.

Beat Auburn Beat Hunger raises money and food donations for the West Alabama Food Bank in the seven weeks leading up to the Iron Bowl. The rivalry to beat Auburn, not only in football but in community service, unites the UA community in trying to fight hunger and poverty in West Alabama.

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The drive has taken place every year since its creation in 1994. Last year, Alabama's BABH team raised 291,047 pounds of food and bested the Beat Bama food drive that took place at Auburn University.

This year, BABH is looking to top last years’ donations and collect at least 300,000 pounds of food for the West Alabama Food Bank. In its lifespan, this friendly competition between Auburn and Alabama raised a combined total of over seven million pounds of food for Alabamians in need, according to their website.

The West Alabama Food Bank alone serves nine counties in the area, and BABH is proud to supply it with donations throughout the football season.

To join the fight against hunger in Alabama, check out the Beat Auburn Beat Hunger fundraiser page here, and check out their Instagram here.

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